Chelsea boss Antonio Conte has blamed Alvaro Morata's poor disciplinary record on the pressure of being the number one striker at Stamford Bridge.
The 25-year-old Spain international has played bit-part roles at former clubs Real Madrid and Juventus with his previous highest number of league starts being 16 at Serie A champions Juve in the 2015-16 season.
He is already up to 18 at Chelsea and, after a positive start, his form has dipped alarmingly - Morata has not scored in six games in all competitions.
The player's frustration was evident on Wednesday against Norwich City in the FA Cup as he received two quickfire yellow cards, the first for alleged simulation and the second for protesting the decision. He will now serve his second suspension of the season at Brighton and Hove Albion on Saturday.
Conte said: "For the strikers, this situation can happen. For Alvaro, this is the first season that he's been having a full season. Maybe, for him, this is the first time to face this type of problem. But he has to overcome this problem because this is a stupid problem.
"You have to work for the team and not lose confidence. The coach trusts him, his team-mates trust him, the club trusts him, the fans trust him. I don't see a problem, but this is the first time Morata has faced this situation. Before, if you stay on the bench, you don't have this type of pressure. So now he has to learn to face this type of situation, move forward and go on."
Conte says Alvaro Morata must be careful with his discipline and he says the striker has the trust of everyone at the club.— Chelsea FC (@ChelseaFC) January 19, 2018
Conte expressed sympathy for Morata regarding his sending-off against Norwich.
He said: "I think the player knows very well his mistake. There was frustration for the first yellow card, because the player didn't deserve it.
"If the referee doesn't want to give the penalty, in this situation it's still not right to book him.
"But, at the same time, you must learn to control yourself. The second yellow card was for dissent. I agree with the player for the first yellow card, but I don't agree with the player for the second yellow card. He has to check himself in future."
|Stones making no excuses for shock Wigan defeat|
|Bellugi scathing of Inter form and transfer policy|
|Ringrose could make Six Nations impact after comeback|
|Rakitic: I´ve not seen Messi in the gym this often|
|Winter Olympics 2018: Slovenian ice hockey star Jeglic sent home after positive doping test|
|Sevilla v Manchester United: Montella and Mourinho unified in pursuit of identity|
|Besiktas face Bayern test, Messi seeks to end drought - Champions League in Opta numbers|
|Jose Morais: The Mourinho acolyte bringing Barcelona to Barnsley|
|I´ve been bored – Ricciardo itching for start of F1 season|
|Rakitic: More to Chelsea than just Hazard|
|Hosmer agrees to eight-year deal with Padres|
|Cilic untroubled as Fognini battles in Rio|
|Sock, Chung through at Delray Beach|
|Klopp tactics behind my form – Salah|
|Young: Man United can win Champions League|
|Harper refuses to talk free agency, says he´s focused on this season|
|Messi is best but ´not invincible´, says Pedro|
|It´s a red card – Guardiola accepts Delph sending off amid City´s Wigan woe|
|Goffin hopeful of ´fast recovery´ after nasty eye injury|
|Aguero lashes out at fan as tempers flare after Wigan stun Man City|
|Grigg revels in dousing Manchester City´s fire|
|Dzumhur saves four match points to down Kukushkin|
|Wigan Athletic 1 Manchester City 0: Grigg ends Guardiola´s quadruple dream|
|Edinburgh to finish season at Murrayfield|
|Messi the best but don´t forget Suarez, says Chelsea boss Conte|
|I need a great game – Hazard aiming for Messi heights|
|AFC Champions League Review: El-Arabi´s brace seals Al Wahda´s fate|
|Dubai disappointment for Radwanska|
|Patriots knew Butler would be benched, says McCourty|
|Barcelona boss Valverde tells Chelsea: History counts|
|Schmidt departs as Wolfsburg face relegation fight|
|Madrid, Barca & PSG are Champions League favourites, says Heynckes|
|I was at rock bottom – Brook opens up on depression battle|
|Rashid in form as Afghanistan rout sorry Zimbabwe|
|Toulon president charged over Bastareaud comments|
|Biggar, Halfpenny and Faletau all fit as Wales given clean bill of health|
|Hughes availability ´absolutely huge´ for England, says Alphonsi|
|Former football coach Bennell sentenced to 31 years|
|Why didn´t Jimmy Butler play in NBA All-Star Game?|
|Returning Ringrose added to Ireland Six Nations squad|
|Hummels wary of ´top European team´ as Bayern prepare for Besiktas|
|In-form Kvitova withdraws from Dubai|
|WATCH: ´Crazy´ Evra drives to West Ham training in London cab|
|Barca clash a chance for Chelsea ´to do things right´, proclaims Rudiger|
|Lucas claims Tottenham can win Champions League|
|Federer the ´complete player´ with number-one return - Schuettler|
|LeBron relishes one more link-up with Irving|
|Barcelona tie will not decide Conte´s Chelsea future, says Deco|
|Cordner signs bumper deal with Roosters|
|Lewandowski won´t be distracted by Real Madrid rumours|
|Bennett signs on until 2019 with England|
|Man Utd must not underestimate Sevilla - Navas|
|Coleman demolishes 20-year-old 60m world record|
|Red Bull reveal ´special edition´ livery on 2018 car|
|Iniesta will not be made welcome at Stamford Bridge, warns Azpilicueta|
|Ballack sees ´a big difference´ between Bundesliga and Premier League|
|Karmichael Hunt faces no conviction, but will remain sidelined|
|Betis boss would have preferred to face Madrid´s BBC|
|Chelsea v Barcelona: Messi´s blues against the Blues|
|James leaving Madrid was the best thing, says father|
|He´s looking good – Zidane thrilled with Ronaldo|
|It needs to take 30 seconds – Matic wants quicker VAR|
|Team LeBron edges Team Stephen in thrilling All-Star Game|
|McIlroy sees progress despite failing to contend at Riviera|
|Silver supports NBA players speaking out on social issues|
|Mickelson ready for Masters after third straight top-six finish|
|Gattuso: My job is to be the players´ nightmare until season´s end|
|I wasn´t good enough – Guardiola reveals Wigan rejection|
|Dillon reigns supreme with overtime win at Daytona 500|
|Bubba Watson ends drought with third Genesis Open title|